Eventbrite Bundle
Who owns Eventbrite today?
When Eventbrite listed on the NYSE in September 2018, control shifted from founders to a broad public shareholder base, changing governance, capital allocation, and strategic direction. Founded in 2006 and based in San Francisco, Eventbrite democratizes live events with self‑service tools for organizers.
As of 2024–2025, ownership of Eventbrite (NYSE: EB) rests with founders/insiders, institutional investors (mutual and index funds, hedge funds) and retail holders; voting power is shaped by a single‑class common stock structure and evolving institutional stakes. See Eventbrite Porter's Five Forces Analysis
Who Founded Eventbrite?
Eventbrite was founded in 2006 by Julia Hartz, Kevin Hartz and Renaud Visage; the three founders held the vast majority of equity at inception under standard four‑year vesting with a one‑year cliff, while early friends‑and‑family and PayPal/Xoom‑network angels provided seed capital.
Founding team roles
Kevin Hartz brought payments and marketplace experience from Xoom; Julia Hartz contributed media and operations expertise from FX Networks; Renaud Visage was the founding technical architect based in Paris.
Initial equity structure
The trio owned most equity initially with standard founder vesting; precise percentage splits were not publicly disclosed.
Early investors
Seed financing included friends‑and‑family and prominent angels from the PayPal/Xoom network before institutional rounds began in 2009.
Venture backers
Early venture investors included Sequoia Capital (from 2009), DAG Ventures, Tenaya Capital and later Tiger Global for growth financing through 2011–2014.
Financing terms
Rounds followed customary NVCA‑style preferences, pro rata rights and protective provisions; participating/non‑participating liquidation preferences were used in preferred rounds.
Founder dilution
Option pools, secondary sales and successive preferred financings gradually diluted founder stakes prior to Eventbrite’s IPO and public ownership changes.
Renaud Visage later moved from CTO to advisor and board roles, retaining a meaningful but declining equity stake as institutional shareholders increased their positions; for more context see Growth Strategy of Eventbrite.
Key facts and takeaways
Founders and early ownership shaped Eventbrite’s governance and capitalization before public markets and institutional investors shifted the ownership mix.
- Founders: Julia Hartz, Kevin Hartz, Renaud Visage
- Seed: friends‑and‑family and PayPal/Xoom‑network angels
- Venture backers: Sequoia Capital, DAG Ventures, Tenaya Capital, Tiger Global
- Equity mechanics: four‑year vesting with one‑year cliff; NVCA‑style preferred terms used in rounds
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How Has Eventbrite’s Ownership Changed Over Time?
Key financing rounds, the 2018 NYSE IPO, the 2020 COVID capital raises, and strategic acquisitions (notably Ticketfly in 2017) reshaped Eventbrite ownership—shifting control from early founders and Sequoia-led VCs toward large institutional investors and index funds by 2024–2025.
| Period | Event | Ownership impact |
|---|---|---|
| 2009–2014 | Multiple VC rounds (Sequoia-led) | Expanded preferred stack; founder dilution; accelerated international growth |
| 2017 | Ticketfly consumer assets acquisition | Consolidated venue relationships; funded by private capital and balance sheet |
| Sept 20, 2018 | IPO on NYSE at $23/share; ~$230–$300M gross | Market cap ~$1.8–$2.0B; founders/VCs minority; public float broadened |
| 2020 | COVID-19 shock; convertible notes & restructuring | Increased institutional creditor influence; further dilution of legacy holders |
| 2021–2024 | Product pivot to creator tools & paid marketing | Investor mix shifted to long‑only growth and index funds; insider ownership declined |
By 2024–2025 the shareholder register is dominated by institutions; governance reflects one‑share‑one‑vote common stock and stronger proxy advisory influence.
Ownership snapshot and governance shifts
Institutional investors now hold the largest blocks, while founders retain a meaningful but minority stake; ownership concentration has elevated independent directors and proxy scrutiny.
- Top institutional holders typically include Vanguard, BlackRock and Fidelity (FMR)
- Top 10 institutions commonly hold over 50% of shares outstanding
- Founders Julia and Kevin Hartz collectively hold in the single‑digit to low‑teens percentage range
- No dual‑class stock—one‑share‑one‑vote structure prevents super‑voting control
Key sources for historical ownership shifts include IPO filings (S-1/10-Q/10-K), proxy statements and 2024–2025 13F filings for major holders; see further context in Competitors Landscape of Eventbrite.
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Who Sits on Eventbrite’s Board?
As of 2024–2025 Eventbrite's board blends founder representation with independent directors: Julia Hartz (Co‑founder & CEO) and Kevin Hartz (Co‑founder) serve alongside independent directors experienced in technology, marketplaces, payments, and consumer experience, reflecting a one‑share‑one‑vote public governance structure.
| Director | Role / Representation | Key oversight areas |
|---|---|---|
| Julia Hartz | Co‑founder & CEO (management) | Strategy, operations, product |
| Kevin Hartz | Co‑founder & long‑time director (founder/entrepreneur) | Corporate strategy, investor relations |
| Independent directors | Independent / non‑executive | Audit, compensation, nominating, marketplace & payments expertise |
Eventbrite's governance uses a straight one‑share‑one‑vote model so voting power tracks economic ownership; there are no disclosed golden shares or special voting classes, and institutional holders exert outsized influence on say‑on‑pay and director elections.
Board and Voting Snapshot
Voting power mirrors share ownership; major index funds and proxy advisors effectively shape outcomes. Founder presence remains but institutional shareholders now dominate governance influence.
- One‑share‑one‑vote structure aligns voting with economic ownership
- Founders (Julia and Kevin Hartz) remain on the board but do not hold special voting rights
- Top institutional holders (eg, Vanguard, BlackRock) and ISS/Glass Lewis guide key votes
- No publicly disclosed golden shares or control‑shifting proxy battles through 2025
Key shareholder data (latest regulatory filings, 2024–2025): largest institutional holders typically include Vanguard and BlackRock with individual stakes commonly reported in the single‑ to low‑double‑digit percentages; management and board ownership is modest relative to institutions, consistent with mature public companies and the described Eventbrite ownership structure and shareholders. Read more in this company analysis: Marketing Strategy of Eventbrite
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What Recent Changes Have Shaped Eventbrite’s Ownership Landscape?
Since 2019 Eventbrite ownership shifted toward institutional and passive investors as founder stakes diluted through post‑IPO issuance, executive grants, and RSU settlements; post‑pandemic normalization (2022–2024) and a push to higher‑margin self‑serve tools attracted more long‑only funds and index inclusion.
| Period | Key Ownership Trend | Impact on Control |
|---|---|---|
| 2019–2021 | Founder dilution via IPO follow‑on dynamics, executive equity grants, insider trading plans | Voting roughly proportional to shareholdings; no dual‑class protection |
| 2022–2024 | Post‑pandemic recovery, increased institutional long‑only and passive index flows, higher take‑rate product focus | Rising institutional concentration; governance responsive to ESG and capital discipline |
| 2023–2025 | Modest float changes from RSU/option settlements, occasional repurchases or secondary offerings; activist interest in sector | Potential for strategic investors or M&A if valuation gaps persist |
Institutional ownership by late 2024–mid 2025 included large asset managers and ETFs representing a growing percentage of free float, while founders and management retained reduced but meaningful economic stakes; absence of dual‑class shares kept shareholder voting power aligned with ownership, and management signaled no move to go private or adopt dual‑class structures.
Institutional concentration
Index inclusion and style mandates increased passive ownership; core U.S. mid/small‑cap ETFs and institutional long‑only funds became top shareholders by 2024.
Founder and insider dilution
Founders saw ownership percentages decline since IPO due to dilution from stock grants and option exercises, though they retained governance influence proportional to holdings.
Capital actions 2023–2025
Share repurchases and occasional secondary offerings adjusted float modestly; employee RSU settlements increased shares outstanding but were largely offset by buybacks in select quarters.
Strategic outlook
Analysts in 2024–2025 emphasized profitability, take‑rate expansion, and marketing product monetization as drivers that could reshape who owns Eventbrite through M&A or strategic investments if valuation dislocations endure; see further context in Mission, Vision & Core Values of Eventbrite.
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