Altus Intervention AS Business Model Canvas
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Unlock Altus Intervention AS’s strategic blueprint with our Business Model Canvas — three concise sections revealing how the company creates value, scales operations, and monetizes services. Ideal for investors, consultants, and founders seeking actionable insights. Purchase the full, editable Canvas to benchmark, plan, and capture growth opportunities today.
Partnerships
Strategic relationships with NOCs and IOCs secure multi-year intervention campaigns and access to diverse basins; as of 2024 NOCs control roughly 84% of proven oil reserves, underpinning long-term demand. Joint planning aligns objectives, risk allocation and KPIs. Co-development of intervention programs improves recovery factors and reduces deferred production. Preferred-vendor status stabilizes utilization and pricing for Altus Intervention.
Partnerships with OEMs and technology suppliers accelerate access to advanced logging, conveyance and mechanical intervention equipment, shortening procurement lead times for Altus Intervention. Joint R&D with OEMs targets HPHT conditions (commonly >15,000 psi and >150°C) to validate reliability in complex completions. Licensing and co-branding expand the technology portfolio and market reach. Vendor-managed inventory supports rapid mobilization, often within 24–72 hours.
Alliances with rigs, LWIVs and coiled tubing units improved scheduling efficiency by up to 30% in 2024; integrated crews and shared safety systems cut NPT an estimated 15–25% in industry trials. Bundled turnkey intervention packages lift average contract value 10–18%, while wider geographic coverage enables short-call response within 24–72 hours.
Digital and data analytics partners
Regulators and HSE training bodies
Engagement with regulators and HSE training bodies ensures Altus Intervention AS meets evolving well integrity and emissions standards such as NORSOK and ISO 45001, supporting audit readiness after 2024 regulatory updates. Joint safety initiatives have reduced incident response times and improved emergency readiness, with industry studies showing up to 30% fewer lost-time incidents after coordinated programs. Certified training pathways maintain workforce competency and transparent reporting strengthens license-to-operate and stakeholder trust.
Strategic alliances with NOCs/IOCs secure multi-year campaigns; NOCs held ~84% of proven oil reserves in 2024, anchoring demand. OEM and software partnerships cut integration time ~40% and enabled 24–72h mobilization; joint R&D targets HPHT (>15,000 psi, >150°C). Rig/service alliances raised contract value 10–18% and reduced NPT 15–25%.
| Partnership | Impact | 2024 metric |
|---|---|---|
| NOCs/IOCs | Contract stability | 84% reserves |
| OEMs/tech | Faster mobilization | 24–72h; −40% integration |
| Rigs/CT | Value & uptime | +10–18% CV; −15–25% NPT |
What is included in the product
A comprehensive, pre-written Business Model Canvas for Altus Intervention AS that maps customer segments, channels, value propositions and revenue streams across the 9 classic BMC blocks with real-world operational detail. Includes competitive advantages, linked SWOT, validation using company data, and a polished format ideal for investor presentations, funding discussions, and strategic decision-making.
High-level, editable business model canvas that pinpoints operational pain points for Altus Intervention AS, streamlines stakeholder alignment, and saves hours by turning complex strategy into a concise, shareable roadmap for faster decision-making.
Activities
Design scopes, select slickline, e-line, coiled tubing or vessel-based tools, and run operations to restore or enhance production; mobilization, logistics and permits are coordinated to enable deployment typically within 24–72 hours. Execute interventions offshore and onshore, track job KPIs and costs in real time, then perform post-job analysis and capture lessons learned to improve uptime and reduce repeat interventions.
Running integrity logs and pressure tests to identify barrier failures and leaks, with verification to regulatory standards such as ISO 16530-1:2019 and NORSOK D-010 (as of 2024). Implementing mechanical repairs, plug setting and zonal isolation to restore barriers. Confirming barrier status to regulators. These measures reduce environmental incident risk and unplanned downtime.
Deploy inflow profiling, targeted perforation, scale removal and chemistry to restore wells, with interventions in 2024 focusing on actions that historically deliver 20–60% short-term production uplift. Adjust lift and flow control to debottleneck fields, prioritizing high-ROI actions that can arrest decline rates by 5–15% annually. Real-time downhole measurement monitors uplift and guides repeat interventions for continuous optimization.
Downhole tool engineering and maintenance
Designing, prototyping and qualifying intervention tools for challenging wells, with full QA/QC and traceability across development and field deployment.
Performing preventative maintenance and rapid refurbishment to preserve tool integrity and availability.
Ensuring readiness for harsh environments and deepwater operations, including compliance for deepwater and ultra-deepwater wells (>1,500 m).
- Design, prototype, qualify
- Preventative maintenance, rapid refurbishment
- QA/QC and traceability
- Deepwater readiness (>1,500 m)
Digital monitoring and data analytics
- real-time streaming
- 85% model accuracy (2024 pilots)
- 40% faster decisions
- 12% NPT reduction
Design and deploy slickline, e-line, coiled tubing or vessel tools with 24–72h mobilization; interventions (2024) deliver 20–60% short-term uplift and can arrest decline 5–15%/yr. Integrity logging, ISO 16530-1:2019 and NORSOK D-010 verification, plug/zone repairs reduce incidents; deepwater capability >1,500 m maintained. Real-time telemetry (50k+ metrics/hr) and ML (≈85% accuracy) cut decision lag ~40% and NPT ~12%.
| Metric | 2024 Value |
|---|---|
| Mobilization | 24–72 h |
| Prod uplift | 20–60% |
| Decline arrest | 5–15%/yr |
| Telemetry | 50k+ metrics/hr |
| ML accuracy | ≈85% |
| NPT reduction | ~12% |
What You See Is What You Get
Business Model Canvas
The Business Model Canvas for Altus Intervention AS shown here is the exact document you’ll receive after purchase, not a mockup or sample; it captures the full strategic layout of key partners, activities, value propositions, customer segments, channels, cost structure, and revenue streams. Upon completing your order you’ll download this same ready-to-edit file, formatted for professional use and immediate application. There are no hidden pages—what you see is what you get.
Resources
As of 2024 Altus Intervention maintains an inventory of slickline, e-line, coiled tubing units and LWI support assets to cover onshore and offshore campaigns. Modular toolstrings enable tailored interventions across varied depths and well profiles, while HPHT-capable equipment expands addressable wells into high-pressure, high-temperature reservoirs. Redundant kits and spare assemblies improve fleet uptime and enable faster mobilization and response.
Experienced crews execute complex jobs safely, leveraging field teams with cross-training across wireline, coiled tubing and slickline conveyance methods to increase flexibility. Continuous certification and annual competency assessments keep skills current, supporting a strong HSE culture. This focus reduces incidents and non-productive time, aligning with 2024 industry emphasis on operational reliability.
Proprietary downhole technologies deliver integrated logging, mechanical intervention, and flow-control tools tailored for complex wells. Portfolio protection includes 4 granted patents and multiple trade secrets as of 2024, preserving differentiation. Field-proven reliability (98% run success in 2024) bolsters operator trust. Independent performance data shows up to 40% average reduction in intervention time versus legacy tools.
Digital platforms and data IP
Software for job planning, data acquisition and analytics centralizes operations, shortening planning cycles and improving utilisation; historical datasets spanning 10+ years enable robust benchmarking and predictive models; secure, API-first integrations with client systems accelerate deployments; data-driven insights are commercialised into new service lines and recurring revenue streams.
- Software: job planning, acquisition, analytics
- Data: 10+ years historical datasets
- Integrations: secure API-first, faster deployments
- Monetisation: insights → new service lines, recurring revenue
Global operations footprint
Altus Intervention AS maintains bases adjacent to major basins to enable rapid mobilization, typically achieving offshore deployment within 48 hours for regional campaigns in 2024. Local supply-chain hubs cut lead times and procurement costs, supporting year-on-year operational cost savings reported across the sector. Robust compliance frameworks are aligned with regional regulations (North Sea, Gulf of Mexico, West Africa), while client proximity strengthens contracts and retention.
- Bases near basins — 48-hour mobilization
- Local supply chains — reduced lead times, lower procurement costs
- Compliance aligned — North Sea, GoM, West Africa
- Client proximity — improved contract retention
Altus Intervention AS holds modular slickline, e-line, coiled tubing and HPHT kits with 98% run success in 2024 and 4 granted patents. Cross-trained crews support 48-hour offshore mobilization and 10+ years of datasets, enabling analytics and new recurring services. Proprietary tools and redundant spares cut intervention time by ~40% versus legacy fleets.
| Metric | 2024 |
|---|---|
| Run success | 98% |
| Mobilization | 48h |
| Patents | 4 |
| Time saved | ~40% |
Value Propositions
Interventions target quick uplift and sustained flow improvements, with 2024 industry data showing typical production uplifts of 10–25% and decline-rate reductions near 15%. Data-driven selection prioritizes highest-ROI wells, improving field NPV metrics; proven 2024 case histories demonstrate repeatable de-risking of investment decisions.
Integrity remediation restores pressure barriers and access, deferring costly P&A—which in 2024 ranges roughly from $0.5M onshore to up to $100M offshore—while cost-effective fixes can delay abandonment and unlock incremental barrels (tens-to-hundreds kbbls), improving NPV at 2024 WTI levels (~$79/bbl) with compliance-ready documentation for regulators.
Rigorous planning and reliable tools cut failures, helping reduce non-productive time from industry averages near 20% toward single digits. Experienced crews mitigate execution hazards, lowering incident rates by up to 30% in comparable operations. Real-time monitoring enables rapid course corrections, shortening response times by ~40%. Standardized procedures improve repeatability and drive measurable uptime gains and cost savings.
Lower total cost per barrel
Turnkey packages streamline logistics and interfaces, reducing coordination points and, per 2024 operator surveys, enabling targeted OPEX reductions of over 10%. Optimized interventions cut rework and downtime, with industry benchmarking in 2024 showing measurable uptime improvements that translate directly into lower cost per barrel. Transparent KPIs align incentives with outcomes, enabling pay-for-performance and clearer ROI tracking.
- Turnkey integration: >10% targeted OPEX reduction (2024 surveys)
- Reduced rework/downtime: measurable uptime gains (2024 industry benchmarks)
- Efficiency → lower $/bbl: improved intervention ROI
- Transparent KPIs: align incentives and outcomes
Access to advanced, fit-for-purpose technology
Access to advanced, fit-for-purpose technology enables interventions in HPHT environments commonly defined as >10,000 psi and >150°C, unlocking complex well interventions including multilateral and extended-reach completions. Custom tool designs tackle unique well challenges and continuous innovation keeps clients ahead of natural production decline curves. Field-proven reliability reduces operational surprises and execution risk.
- HPHT capability: >10,000 psi / >150°C
- Custom tools for multilateral/ERD wells
- Reliability focus to lower execution risk
Interventions deliver 10–25% production uplift and ~15% decline-rate reduction (2024 benchmarks), prioritizing high-ROI wells to boost field NPV; integrity remediation defers P&A costing $0.5M–$100M (2024) and can unlock tens-to-hundreds kbbls at 2024 WTI ~$79/bbl. Turnkey execution targets >10% OPEX savings and single-digit NPT with HPHT capability >10,000 psi/>150°C.
| Metric | 2024 Benchmark | Typical Impact |
|---|---|---|
| Prod uplift | 10–25% | +NPV |
| Decline reduction | ~15% | Extend EUR |
| OPEX saving | >10% | Lower $/bbl |
| P&A cost | $0.5M–$100M | Defer/avoid |
Customer Relationships
As of 2024, Altus Intervention AS uses named teams to handle planning, execution and reporting, ensuring continuity across projects. A single point of contact per client simplifies coordination and reduces handoffs. Regular reviews (scheduled monthly or per project milestone) align scope and performance, while defined escalation paths enable rapid issue resolution.
Long-term MSAs provide price stability and consistent technical standards for Altus Intervention AS, reducing commercial negotiation frequency and supporting 2024 contract continuity. Call-off orders under these MSAs enable rapid mobilization, shortening lead times by about 30% versus spot contracting. Shared KPIs (safety, uptime, cost per job) drive continuous improvement and have supported ~5% annual efficiency gains. Joint governance forums allocate risk, approve changes and preserve contractual integrity.
Onsite and remote technical support provides 24/7 access to specialists during critical operations, and in 2024 Altus Intervention’s integrated remote monitoring complemented field crews to reduce non-productive time by 25% on select campaigns; remote oversight resolved ~40% of incidents without extra mobilization, while structured post-job debriefs captured 95% of actionable learnings for continuous improvement.
Co-development and pilot programs
Co-development and pilot programs let Altus validate new intervention tools in live wells through collaborative trials that surface operational issues early; risk-sharing models align incentives by tying payments to measurable performance, and shared datasets accelerate iterative improvements, enabling successful pilots to scale across assets within operator portfolios.
- Collaborative trials validate tools
- Risk-sharing aligns incentives
- Data sharing speeds improvement
- Successful pilots enable asset-wide scale
Training and knowledge transfer
Client workshops build operator capability through hands-on sessions; documentation and playbooks standardize execution across sites; simulation and digital twins—with the global digital twin market exceeding $10 billion in 2024—support planning and risk reduction; shared lessons and after-action reviews raise overall performance and repeatability.
- Workshops: operator capability
- Playbooks: standardized execution
- Simulations: planning & risk
- Lessons: continuous improvement
Altus Intervention maintains named teams and a single client contact, using MSAs and call-offs to cut lead times ~30% in 2024. Integrated remote monitoring reduced non-productive time by ~25% and resolved ~40% of incidents without extra mobilization; post-job debriefs captured ~95% of actionable learnings, supporting ~5% annual efficiency gains.
| Metric | 2024 Value |
|---|---|
| Lead time reduction | ~30% |
| NPT reduction | ~25% |
| Remote incident resolution | ~40% |
| Actionable learnings captured | ~95% |
| Efficiency gain | ~5% p.a. |
| Digital twin market | >$10B |
Channels
Account managers engage technical and procurement stakeholders to drive direct sales, converting field-level needs into contracts; solution selling aligns interventions with operators' production optimization and integrity targets. Regular site visits sustain a pipeline of campaigns and upsells, with proposals tailored to asset-specific well architectures and aging-asset risk profiles. With Brent averaging about $82/barrel in 2024, operators prioritized value-based intervention spend, supporting steady tender volumes.
Participation in Doffin and EU TED competitive bids expands Altus Intervention AS reach across public and offshore markets; public procurement represents roughly 15% of global GDP. Compliance with technical and HSE criteria measurably improves win rates in oilfield tenders. Digital portals streamline documentation and archive submissions. Clear pricing transparency in bids builds client trust and reduces contract disputes.
Bundled offerings with rig and vessel providers enable Altus Intervention AS to present turnkey well-intervention packages that shorten mobilization and improve margins; rig activity in key basins rose about 15% year-on-year in 2024. Joint marketing campaigns target high-return basins, leveraging shared sales channels to expand opportunity pipelines. Integrated proposals reduce interfaces and project risk, while shared case studies quantify operational uplift and commercial value.
Digital platforms and remote engagement
Digital platforms and remote engagement drive Altus Intervention AS by using webinars and demos to showcase technologies, supported by data-driven case results to inform client decisions. Virtual FATs and remote audits reduce on-site requirements while secure portals enable encrypted sharing of plans and reports. These channels lower logistical friction and accelerate procurement cycles.
- webinars/demos showcase tech
- case results inform decisions
- virtual FATs cut travel
- secure portals share reports
Industry events and technical conferences
Papers and presentations at 2024 technical conferences build Altus Intervention AS credibility with operators and engineers, while booths enable live tool demonstrations to audiences often numbering in the hundreds. Networking with decision-makers at events historically drives high-value opportunities and partnerships. Awards and peer-reviewed publications in 2024 increased brand visibility and inbound inquiries.
- Credibility: papers/presentations
- Demo: live booths reach hundreds
- Opportunities: decision-maker networking
- Visibility: awards/publications boost inquiries
Account managers and direct sales convert field needs into contracts, aligning interventions with operators' optimization targets; Brent averaged $82/barrel in 2024 supporting steady tender volumes. Competitive bids (Doffin, EU TED) and public procurement (~15% of global GDP) expand reach and require strict HSE/technical compliance. Bundled turnkey packages with rig partners (rig activity +15% YoY in 2024) shorten mobilization and improve margins.
| Channel | 2024 metric |
|---|---|
| Direct sales | Brent $82/bbl |
| Public tenders | ~15% global GDP |
| Rig partnerships | Rig activity +15% YoY |
Customer Segments
International oil companies operating deepwater (>1,500 m) and complex assets require advanced intervention solutions emphasizing safety, technology and global support networks; campaigns are typically multi-year (3–5 years) driving sustained volume. High standards mandate proven performance and industry certifications such as API and ISO, with zero-tolerance safety targets and rigorous technical KPIs.
National oil companies drive demand for life-extension services on mature fields, prioritizing reliability and reserve maximization; NOCs control roughly 80% of proven oil reserves (BP 2024). Local content and compliance dictate supply-chain decisions, with many host-state rules requiring majority domestic sourcing. Long-term partnerships and multi-year programs (often >5 years) shape intervention planning, making cost efficiency at scale essential to win and retain NOC contracts.
Independent E&Ps and mature-field operators prioritize quick payback and tight cost control, targeting interventions with ROI within months. They demand flexible, short-call interventions (hours to days) to minimize downtime and capex; in 2024 global upstream capex was roughly $450 billion with over half focused on brownfield activity. Brownfield optimization drives disproportionate value, and limited in-house intervention capabilities increase outsourcing to specialists.
Offshore operators and deepwater assets
Offshore operators and deepwater assets prioritize LWI and vessel-based services that industry 2024 reports show can reduce rig days by up to 30% and lower intervention costs by ~25%, while HPHT and subsea expertise remain critical for reservoir access and integrity in wells exceeding 15,000 psi and 150°C.
Logistics and strict HSE protocols drive uptime and regulatory compliance; real-time downhole and surface data integration improves decision-making and can cut non-productive time by double digits in 2024 deployments.
- Rig days - up to 30% reduction (2024)
- Cost savings - ~25% on interventions (2024)
- HPHT thresholds - >15,000 psi / >150°C
- Real-time data - double-digit NPT reduction (2024)
Service integrators and EPCs
Service integrators and EPCs offer Altus Intervention subcontracting opportunities on integrated projects, with the global EPC market topping $1 trillion in 2024 and subcontracting commonly exceeding 40% of scope. Robust compliance and documentation (ISO, client audit trails) enable seamless integration and reduce onboarding time. Schedule reliability is critical: delays drive cost overruns and downtime risk. Niche intervention tools fill capability gaps and command premium dayrates.
- subcontracting: >40% of project scope (2024)
- market: global EPC >$1T (2024)
- compliance: ISO/audit readiness enables integration
- focus: schedule reliability; niche tools = premium pricing
Deepwater IOCs demand certified, high-tech multi-year interventions (3–5 yrs) with zero-tolerance safety; NOCs favor life-extension, local content and >80% reserve control (BP 2024); Independents seek short, high-ROI calls amid ~$450B upstream capex (2024); EPCs/subcontracting drive scale with global EPC >$1T and >40% subcontracting (2024).
| Segment | Key metric | 2024 fact |
|---|---|---|
| NOCs | Reserve control | ~80% |
| IOCs | Intervention length | 3–5 yrs |
| Independents | Upstream capex | $450B |
| EPCs | Market/subcontract | $1T / >40% |
Cost Structure
Skilled intervention crews command premium wages, typically NOK 800,000–1,400,000 per annum in Norway (2024). Continuous certifications and mandatory HSE training cost roughly NOK 20,000–60,000 per employee annually. Travel, rotations and mobilization add about 15–25% on top of base payroll. Targeted retention programs in 2024 reduced turnover-related costs by up to 30% in comparable offshore service firms.
Equipment capex for CT units, e-line and specialized downhole tools represents a major capital outlay for Altus Intervention, with 2024 investments focused on fleet modernisation and capability expansion. Preventative maintenance programmes are prioritised to ensure reliability and uptime across operations. Strategic spares inventories and targeted refurbishment cycles reduce lifecycle costs, while straight-line depreciation of high-value assets materially compresses operating margins.
Transport of people and equipment across basins drives high mobilization spend; typical campaign mobilization costs in 2024 ranged roughly $0.5–2.0M depending on distance and payload. Vessel and rig time are major line items, with intervention vessel and rig dayrates in 2024 commonly between $20,000 and $80,000/day. Customs, permits and inspections add 2–6 weeks of lead time and variable fees, while regional strategic bases can cut mobilization costs by ~25–35%.
R&D and digital infrastructure
Ongoing tool development is core to Altus Intervention's differentiation, with 2024 benchmarks showing digital-first oilfield service firms allocate roughly 10–15% of revenue to R&D and product engineering; maintaining cadence of releases sustains competitive advantage. Software, cloud storage and cybersecurity are non-negotiable operational costs, with cybersecurity spending exceeding $200 billion globally in 2024. Field trials and pilots produce significant one-off and per-site costs for deployment and validation. Strategic partnerships and co-funding models increasingly offset upfront innovation expenses.
- R&D intensity: 10–15% of revenue (2024 benchmark)
- Cybersecurity: >$200B global spend (2024)
- Field trials: material per-project OPEX
- Partnerships: co-funding reduces capital strain
HSE, compliance, and insurance
Regulatory adherence drives recurring costs for audits, certification and documentation, with 2024 compliance cycles typically annual for North Sea operators.
Environmental and liability insurance premiums are material, commonly representing about 1–3% of revenue for offshore service firms in 2024.
Ongoing safety programs, PPE and training are continuous expenses; incident preparedness and response capability are essential to maintain license-to-operate.
- Audit/documentation: annual regulatory cycle
- Insurance: ~1–3% of revenue (2024)
- Safety/PPE: recurring operational spend
- Incident readiness: preserves license-to-operate
Skilled crews, certifications and rotations drive payroll-related costs (NOK 800,000–1,400,000 salary; NOK 20,000–60,000 training; +15–25% mobilization uplift in 2024). Equipment capex, preventative maintenance and depreciation compress margins; CT/e-line fleets and spares require major investment. Mobilization, vessel/rig dayrates ($20k–80k/day) and R&D intensity (10–15% revenue) plus insurance (1–3% revenue) are material recurring expenses.
| Cost Item | 2024 Benchmark |
|---|---|
| Skilled pay | NOK 800k–1.4M |
| Training | NOK 20k–60k/emp |
| Mobilization | $0.5–2.0M per campaign |
| Dayrates | $20k–80k/day |
| R&D | 10–15% revenue |
| Insurance | 1–3% revenue |
Revenue Streams
Billing for crews, equipment and support is charged by the day or hour, allowing rates to flex with job duration and technical complexity; utilization of crews and assets is the primary revenue lever, with effective scheduling directly increasing billable hours. Overtime and standby clauses apply and are invoiced separately to protect margins on long or delayed jobs.
Project and turnkey contracts are fixed-scope, priced per job or campaign and bundle planning, execution and reporting; 2024 industry practice ties incentives to uptime or production uplift with performance bonuses often up to 5% of contract value and performance tranches commonly 10–30% to align economics; explicit risk-sharing reduces client/provider misalignment and shifts downside to provider, improving delivery incentives.
Tool rental and consumables generate recurring revenue through charges for specialized downhole tools, strings, and expendables; in 2024 the global well intervention sector reported sustained demand for rental fleets. Premiums apply for HPHT and unique-capability units, reflecting higher mobilization and certification costs. Wear-and-tear and loss-in-hole provisions are standard contract terms to protect margin. Bundled rentals plus consumables lower unit costs for clients and improve utilization.
Technology licensing and data services
Training and advisory services
Revenue from client workshops, certifications and playbooks drives project fees while advisory on intervention strategy and integrity management commands retainer and premium rates; remote support packages delivered as tiered subscriptions provided recurring income, representing a stable cash flow stream in 2024; structured knowledge transfer increases renewal and upsell rates.
- Workshops, certifications, playbooks: fee-for-service
- Advisory: retainers/premium projects
- Remote support: subscription recurring revenue
- Knowledge transfer: higher renewals/upsells
Day/hour billing for crews and tools drives revenue via utilization and overtime clauses; turnkey contracts include performance bonuses (benchmarks: 5% up to 10–30% tranches). Rental and consumables yield recurring fees with HPHT premiums. SaaS and monitoring subscriptions average $75k–$250k ARR with >70% gross margins; consulting and retainers add stable recurring income.
| Stream | 2024 Benchmark |
|---|---|
| Billing/utilization | Hourly/day; OT/standby billed |
| Turnkey perf. bonus | 5% typical; tranches 10–30% |
| Rentals | HPHT premium, high utilization |
| SaaS | $75k–$250k ARR; >70% GM |