What are Mission Vision & Core Values of BorgWarner Company?

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What Drives BorgWarner's Strategic Direction?

A clearly articulated mission, vision, and set of core values serve as the indispensable strategic foundation for any successful enterprise, providing a compass for decision-making and shaping corporate identity.

For a global automotive supplier like BorgWarner, these elements are critical for navigating the industry's profound transition from electric propulsion. Their guiding principles are integrated into their business strategy, directly impacting their financial performance and long-term viability, which can be further explored in the BorgWarner Porter's Five Forces Analysis.

This profoundly customer-centric and innovation-focused mission directly targets global automotive OEMs. It is reflected in business operations, such as the ambitious Charging Forward strategy targeting 25% of its 2025 revenue from electric vehicle products.

Smart Innovation

Developing intelligent, technology-driven systems like high-voltage silicon carbide inverters that boost EV range by up to 5-10%.

Sustainable Future

Committing to environmentally conscious solutions that reduce emissions and champion sustainable mobility for the entire vehicle spectrum.

Seamless Integration

Providing reliable and efficient integrated propulsion systems, a core part of the BorgWarner strategy and corporate identity.

Global Automotive Supplier

Serving light and commercial vehicle markets worldwide, a key element of the company's vision for the future.

Charging Forward

Executing a transformative business strategy aimed at electrification, directly supporting the BorgWarner sustainability mission.

Ethical Foundation

Operating on a bedrock of BorgWarner ethics and guiding principles for employees, which inform all corporate governance and business practices.

This mission is a direct driver of the company's goals, deeply embedded in its organizational values and company philosophy. For a deeper look at the BorgWarner core values list and history, explore our article on the Mission, Vision & Core Values of BorgWarner.

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This BorgWarner vision for the future establishes a powerful ambition for global market leadership within the the propulsion sector, driving the transition to sustainable mobility.

Market Leadership

It aims for a dominant position not just in the present market but in defining its future.

Electrification Focus

The scope encompasses leading the industry's shift from traditional to electric propulsion systems.

Aspirational & Realistic

This BorgWarner strategy is both aspirational and grounded in its expertise and growth trajectory.

Financial Backing

Supported by a planned 4.2 billion USD investment in electrification through 2025.

Growth Trajectory

The company projects a CAGR of over 20% for its EV product portfolio, making this vision achievable.

Organizational Driver

This challenging target is a core part of the BorgWarner corporate identity and drives the entire organization forward.

This clear BorgWarner vision directly informs its day-to-day operations and long-term business strategy, serving as a north star for the global automotive supplier. For a deeper understanding of how this vision is applied, read about the specific markets BorgWarner serves.

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BorgWarner's core values are the ethical bedrock of this global automotive supplier, guiding every strategic decision and innovation. These foundational principles shape a unique company culture dedicated to sustainable mobility and operational excellence.

Integrity

Operating with unwavering honesty and ethical standards, this value is demonstrated through stringent compliance programs and transparent stakeholder reporting, which is integral to the BorgWarner corporate identity.

Excellence

This principle signifies a relentless drive for superior quality, fueling innovation in product development like their latest electric drive modules achieving over 93% efficiency.

Teamwork

Emphasizing collaborative effort, this value is operationalized through cross-functional teams that integrate acquisitions to swiftly realize synergies and solve complex challenges.

Responsibility

Reflecting a profound commitment to the planet, this is shown through ambitious goals like carbon neutrality by 2035 and a 35% reduction in absolute Scope 1 and 2 emissions since 2021.

These BorgWarner core values directly influence its strategic roadmap. Discover how this foundation shapes the Revenue Streams & Business Model of BorgWarner in our next analysis.

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A company's mission and vision serve as the fundamental compass for its strategic decisions and long-term direction. For a global automotive supplier like BorgWarner, these elements are not just statements but active drivers of its monumental shift towards sustainable mobility.

BorgWarner Mission Statement

The BorgWarner mission statement encapsulates the company's core purpose and its commitment to innovation and responsibility.

• To create innovative and sustainable propulsion solutions for a cleaner, better world.

BorgWarner Vision Statement

The BorgWarner vision looks to the future, aiming to be the leader in propulsion technology.

BorgWarner Core Values

The BorgWarner core values list includes integrity, excellence, collaboration, and responsibility, forming the bedrock of its company philosophy.

Charging Forward Strategy

This is the operational embodiment of the BorgWarner vision for the future, directly guiding its electrification investments and portfolio transformation.

Sustainable Mobility Focus

This key aspect of the mission drives the company's R&D, with a spending increase of 20% year-over-year, reaching 1.4 billion USD in 2024 for electrification.

Financial Realignment

The BorgWarner strategy led to the 3.8 billion USD divestiture of its fuel systems business in 2023 to fund its EV growth, a clear sign of strategic commitment.

Ethical Business Practices

Guiding principles for employees are rooted in the company's core beliefs, ensuring strong BorgWarner ethics and corporate governance across all operations.

The BorgWarner mission and vision directly dictate capital allocation, evidenced by the AKASOL AG acquisition for 880 million USD and a projected 45% of total sales from EV by 2027. This strategic alignment, detailed for Owners & Shareholders of BorgWarner, showcases how foundational beliefs shape a company's destiny and engage to read next chapter: Core Improvements to Company's Mission and Vision.

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While the existing BorgWarner mission and vision provide a strong directional framework, strategic enhancements could amplify their impact and alignment with future industry demands. Incorporating specific, measurable targets and addressing key technological shifts would solidify the company's position as a leader in sustainable mobility.

Quantifiable Sustainability Targets

Embedding explicit, science-based goals, such as a commitment to carbon neutrality by 2035 or using 50% recycled materials in new products, would align the BorgWarner mission with leading competitors and stringent regulations like the EU's End-of-Life Vehicle Directive, strengthening its corporate identity.

Circular Economy Principles

Explicitly integrating circular design and end-of-life reclamation into the core company philosophy would future-proof the business strategy against resource scarcity and appeal to eco-conscious consumers and investors focused on ESG.

Software-Defined Vehicle Leadership

The vision could be expanded to aspire for leadership in integrated software and control systems, not just propulsion hardware, reflecting the over $80 billion market for vehicle software and ensuring relevance in the next generation of automotive technology, a key consideration when analyzing the Competitors Landscape of BorgWarner.

Supply Chain Transparency

A more pronounced commitment to full supply chain sustainability within the BorgWarner purpose statement would mitigate risks and build greater trust, reflecting evolving BorgWarner ethics and the expectations of a modern automotive supplier.