{"product_id":"syounggroup-five-forces-analysis","title":"SYoung Porter's Five Forces Analysis","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eA Must-Have Tool for Decision-Makers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eSYoung’s Porter’s Five Forces snapshot highlights competitive intensity, supplier and buyer power, threat of substitutes, and barriers to entry to reveal where margin pressure may arise. This brief view identifies key industry pressures and strategic levers but stops short of full ratings, visuals, and scenario implications. Unlock the full Porter’s Five Forces Analysis for force-by-force scores, charts, and actionable recommendations to inform investment or strategy decisions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eS\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003euppliers Bargaining Power\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eConcentrated chip vendors\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCore SoCs, sensors, Bluetooth and ANC chips come from a concentrated set of vendors (TSMC-led foundry ecosystem held ~50%+ share in 2024), giving suppliers pricing and allocation leverage. Historical shortages and node transitions have produced lead times of 12–20+ weeks, compressing margins and delaying launches. Preferred-partner deals mitigate risk but often require volume commitments in the $5–20M range. Dual sourcing is possible but adds 6–12 months of engineering and certification overhead.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDisplay and battery dependencies\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eOLED\/LCD modules and high-density Li-ion cells require 6–18 month qualification cycles that effectively lock manufacturers to suppliers; in 2024 the top 3 OLED suppliers covered ~80% of smartphone panel area while CATL, LGES and Panasonic held over 60% of global EV cell capacity, giving suppliers pricing power amid upstream material volatility and strict UL\/IEC safety standards; long-term contracts can cut input cost swings by ~10–15% but reduce flexibility, and a single quality incident (eg Note7 ~$5bn loss) can force recalls and amplify supplier leverage.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eODM\/EMS capacity and know-how\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eManufacturing partners with specialized tooling and yield learning curves command outsized leverage, with the top 10 EMS\/ODM firms capturing roughly 75% of global EMS revenue (2023–24), enabling peak-season premium pricing. During high demand windows, line time, NPI support and priority scheduling typically drive price concessions often in the mid-teens range. Bringing processes in-house reduces supplier dependency but requires significant capex and raises execution risk. Geopolitical shifts since 2020 have accelerated supplier-footprint reconfiguration toward SEA and Mexico, increasing transition costs and lead-time volatility.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSoftware IP and codec licensing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eProprietary algorithms, codecs, and firmware stacks require licenses that often include per-unit royalties and platform fees, increasing BOM and gross-margin sensitivity.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eLicenses can add per-unit royalties and platform fees\u003c\/li\u003e\n\u003cli\u003eCompliance and updates bind Syoung to licensors’ roadmaps\u003c\/li\u003e\n\u003cli\u003eAV1 (AOM, founded 2015) is royalty-free but may lag in maturity\/support\u003c\/li\u003e\n\u003cli\u003eScale and co-development improve negotiation leverage\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLogistics and component lead times\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eGlobal distribution depends on freight capacity and customs regimes that suppliers help orchestrate; 2024 saw frequent capacity squeezes that let suppliers impose MOQs and prepayments, sometimes equating to 3–6 months of sales. Lead-time spikes push buyers to hold buffer inventory or adopt VMI, tying up an estimated 10–20% of working capital; nearshoring shortens cycles but can raise unit costs by 10–30%.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eSuppliers control freight\/customs leverage\u003c\/li\u003e\n\u003cli\u003eMOQs\/prepayments = 3–6 months sales\u003c\/li\u003e\n\u003cli\u003eBuffer\/VMI ties 10–20% working capital\u003c\/li\u003e\n\u003cli\u003eNearshoring reduces lead time, +10–30% unit cost\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003e\u003c\/h3\u003e\n\u003cp\u003eSupplier concentration gives pricing\/allocation power — \u003cstrong\u003e12–20+ wk\u003c\/strong\u003e lead times, \u003cstrong\u003emid‑teens\u003c\/strong\u003e premiums\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eSupplier concentration in chips, panels and cells (TSMC ~50% foundry share 2024; top3 OLED ~80%) gives pricing\/allocation power, causing 12–20+ week lead times and mid-teens premium pricing in peak windows. Long qualification, MOQs\/prepayments (3–6 months) and royalties raise BOM and tie 10–20% working capital. Nearshoring cuts lead time but ups unit cost 10–30%.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eTSMC foundry share\u003c\/td\u003e\n\u003ctd\u003e~50%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTop3 OLED\u003c\/td\u003e\n\u003ctd\u003e~80%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLead times\u003c\/td\u003e\n\u003ctd\u003e12–20+ wk\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWorking capital tied\u003c\/td\u003e\n\u003ctd\u003e10–20%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eComprehensive Porter’s Five Forces analysis tailored exclusively for SYoung, uncovering competitive drivers, supplier and buyer power, substitution threats, and entry barriers. Includes strategic commentary on disruptive forces and actionable implications for pricing, profitability, and market positioning; delivered in fully editable Word format for use in business plans, investor materials, or strategy decks.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eSYoung Porter's Five Forces delivers a one-sheet, quantifiable summary with customizable pressure ratings and instant radar visualization—speeding strategic decisions and producing boardroom-ready slides without complex setup.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eustomers Bargaining Power\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLarge retailers and platforms\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eChannel partners like Amazon (≈41% of US e-commerce sales in 2024) and big-box chains demand slotting fees, returns allowances and promotional support, using scale to force steep price and service concessions; e-commerce return rates averaged about 17% in 2024, raising cost exposure. Delisting risk ties Syoung to retailer marketing calendars, while private-label penetration (~17% of US grocery sales in 2024) further boosts buyer leverage.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePrice-sensitive end users\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePrice-sensitive end users relentlessly benchmark consumer electronics on price-performance and features, with 2024 TWS shipments exceeding 300 million units putting downward pressure on ASPs and intensifying discounting. Frequent promotions by retailers and brands set low reference prices, while perceived value still hinges on battery life, sound quality and reliability. Loyalty is fragile without strong ecosystem lock-in.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLow switching costs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eLow switching costs mean customers can change brands easily due to standardized interfaces and cross-platform compatibility; 70% of buyers consult reviews and comparison sites in 2024, increasing transparency. Minimal data or accessory lock-in reduces retention and strengthens buyer leverage. Warranty and after-sales support therefore become key differentiators and primary levers firms use to counter this buyer power.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInfluence of ratings and KOLs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cpratings and kols steer purchase decisions: surveys show about of online shoppers consult reviews influencer-driven choices account for roughly among younger cohorts negative sentiment can cut short-term volumes by shifting bargaining power as buyers demand better terms. investing in community support content kol partnerships partially offsets this visibility-driven leverage.\u003e\n\u003cp\u003e\u003c\/p\u003e\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003ereviews: ~87% consult (2024)\u003c\/li\u003e\n\u003cli\u003einfluencers: ~45% influence younger buyers (2024)\u003c\/li\u003e\n\u003cli\u003enegative sentiment: ~25% short-term volume hit (2024)\u003c\/li\u003e\n\u003cli\u003emitigation: community + support content\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pratings\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEnterprise and ODM customers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eEnterprise and ODM customers demand bespoke specifications and tiered pricing, using volume concentration to extract better terms during renewals; industry surveys in 2024 continue to highlight customer concentration risks exceeding 50% for many hardware suppliers. Performance SLAs and certification requirements raise compliance and unit costs. Multi-year contracts stabilize demand but often cap per-unit pricing and upside.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eHigh negotiation power: bespoke specs and tiers\u003c\/li\u003e\n\u003cli\u003eConcentration risk: top customers often \u0026gt;50% revenue\u003c\/li\u003e\n\u003cli\u003eCost drivers: SLAs and certifications\u003c\/li\u003e\n\u003cli\u003eContracts: multi-year deals stabilize demand but limit upside\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBuyers wield leverage; returns and concentrated customers compress margins\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBuyers wield strong leverage: large retailers (Amazon ≈41% US e‑commerce) extract fees and promotions, with e‑commerce returns ~17% (2024) raising costs. Mass-market buyers and price‑sensitive consumers (TWS shipments \u0026gt;300M in 2024) compress ASPs; loyalty is weak without ecosystem lock‑in. Enterprise customers concentrate risk (\u0026gt;50% revenue) and demand bespoke terms, stabilizing volumes but capping pricing.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eAmazon US e‑commerce share\u003c\/td\u003e\n\u003ctd\u003e≈41%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eE‑commerce returns\u003c\/td\u003e\n\u003ctd\u003e≈17%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTWS shipments\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;300M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePrivate‑label grocery\u003c\/td\u003e\n\u003ctd\u003e≈17%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eConsult reviews\u003c\/td\u003e\n\u003ctd\u003e≈87%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eInfluencer effect (younger)\u003c\/td\u003e\n\u003ctd\u003e≈45%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNegative sentiment impact\u003c\/td\u003e\n\u003ctd\u003e≈25% vol drop\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCustomer concentration risk\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;50%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You See Is What You Get\u003c\/span\u003e\u003cbr\u003eSYoung Porter's Five Forces Analysis\u003c\/h2\u003e\n\u003cp\u003eThis preview shows the exact SYoung Porter's Five Forces Analysis you'll receive immediately after purchase—no placeholders or mockups. The document is fully formatted, complete, and ready for download and use the moment you buy. You're viewing the final deliverable.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"PortersFiveForce","offers":[{"title":"Default Title","offer_id":56162816229753,"sku":"syounggroup-five-forces-analysis","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0914\/5276\/8633\/files\/syounggroup-five-forces-analysis.png?v=1762709314","url":"https:\/\/portersfiveforce.com\/products\/syounggroup-five-forces-analysis","provider":"Porter's Five Forces","version":"1.0","type":"link"}