{"product_id":"998-business-model-canvas","title":"GreenTree Hospitality Group Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHospitality Business Model Canvas: Scalable growth, revenue streams, and investor playbook\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eUnlock GreenTree Hospitality Group’s strategic playbook in a concise Business Model Canvas that maps value propositions, key partners, revenue streams, and growth levers; this snapshot reveals how the company scales in competitive lodging markets. Ideal for investors, consultants, and founders seeking actionable insights, the full downloadable canvas delivers section-by-section detail in editable Word and Excel—purchase to access the complete strategic blueprint.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHotel owners and real estate developers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eHotel owners provide properties while GreenTree supplies brands, operational standards and central systems, enabling rapid asset-light expansion across cities and tiers; in 2024 GreenTree operated over 4,000 hotels in 400+ cities. Long-term franchise and management contracts stabilize occupancy pipelines and recurring fee income. Co-investment and conversion programs accelerate new openings and shorten time-to-market.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOnline travel agencies and metasearch platforms\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePartnerships with OTAs amplify GreenTree’s reach and demand generation, with 2024 channel mixes showing OTAs as a primary acquisition source. Preferential placements and sponsored listings on platforms like Trip.com boost shoulder-period occupancy, often lifting nights by c.15%. Metasearch integration in 2024 improved price visibility and direct channel competitiveness, while data sharing refines dynamic pricing and inventory strategies in real time.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTechnology vendors for PMS, CRS, RMS, and payments\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eIntegrated PMS\/CRS\/RMS and payments ensure seamless bookings, real-time pricing and settlement, with cloud-first hotels achieving ~70% adoption in 2024; API partnerships cut new-hotel integration time by ~60%, scalable cloud lowers franchisee capex by ~50%, and secure payments plus local wallets (≈5.2B users in 2024) can boost conversion by 15–20%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCorporate travel agencies and GDS partners\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eB2B partners deliver contracted volume and boost weekday occupancy, with corporate travel contributing an estimated 30% uplift to weekday room nights and global business travel spend near $1.4 trillion in 2024. GDS access (600,000+ travel agents) expands reach to enterprise buyers and TMCs. Rate parity and negotiated benefits create sticky relationships while reporting improves client compliance and spend control.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eContracted volume: weekday occupancy uplift ~30%\u003c\/li\u003e\n\u003cli\u003eGDS reach: 600,000+ agents, TMC distribution\u003c\/li\u003e\n\u003cli\u003eFinancial context: corporate travel ~$1.4T (2024)\u003c\/li\u003e\n\u003cli\u003eSticky terms: rate parity, negotiated perks, compliance reporting\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eProcurement, facilities, and linen service suppliers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eCentralized procurement for procurement, facilities, and linen service suppliers drives unit-cost savings for franchisees, commonly around 10% on supply spend, while standardized FF\u0026amp;E and amenities ensure brand consistency across rooms and public spaces. Preventive maintenance partnerships reduce downtime and protect guest experience by lowering emergency repair incidents. National contracts lift service levels and delivery reliability across the estate.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eCost savings: ~10% unit-cost reduction\u003c\/li\u003e\n\u003cli\u003eConsistency: standardized FF\u0026amp;E and amenities\u003c\/li\u003e\n\u003cli\u003eReliability: national contracts improve delivery\u003c\/li\u003e\n\u003cli\u003eUptime: preventive maintenance cuts emergency repairs\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAsset-light network: \u003cstrong\u003e4,000+\u003c\/strong\u003e, \u003cstrong\u003e15%\u003c\/strong\u003e shoulder boost\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eGreenTree leverages owner franchises and management contracts to run 4,000+ hotels in 400+ cities (2024), enabling asset-light scale. OTA and metasearch ties boost shoulder nights ~15% and lift demand; cloud-first tech reached ~70% adoption, APIs cut hotel onboarding ~60%. Corporate\/GDS deals drive weekday volume (corporate travel ~$1.4T; 600,000+ agents). Central procurement trims costs ~10%.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003ePartnership\u003c\/th\u003e\n\u003cth\u003eImpact\u003c\/th\u003e\n\u003cth\u003e2024 metric\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eOwners\/franchisees\u003c\/td\u003e\n\u003ctd\u003eScale\u003c\/td\u003e\n\u003ctd\u003e4,000+ hotels, 400+ cities\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOTAs\/metasearch\u003c\/td\u003e\n\u003ctd\u003eDemand lift\u003c\/td\u003e\n\u003ctd\u003e~15% nights uplift\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTech\/API\u003c\/td\u003e\n\u003ctd\u003eSpeed\/cost\u003c\/td\u003e\n\u003ctd\u003e70% cloud, −60% onboarding\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eProcurement\/GDS\u003c\/td\u003e\n\u003ctd\u003eCost\/volume\u003c\/td\u003e\n\u003ctd\u003e~10% savings; 600k+ agents\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA concise, ready-to-use Business Model Canvas for GreenTree Hospitality Group covering all nine blocks—customer segments, value propositions, channels, customer relationships, revenue streams, key resources, activities, partners, and cost structure—aligned to its franchising, asset-light growth and tech-enabled operations. Ideal for investor pitches, strategic planning, and includes linked competitive advantages and SWOT insights for validation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eHigh-level, editable one-page snapshot of GreenTree Hospitality’s business model that saves hours by structuring strategies, revenue streams, and partner networks for quick review. Perfect for teams to collaborate, compare models, and adapt the hotel group’s growth plans without reformatting.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFranchise development and conversions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eIdentify, sign and onboard qualified owners and properties across over 3,800 GreenTree hotels by 2024, using standardized vetting and digital onboarding to cut rollout friction. Conversion playbooks shorten time-to-brand by roughly 40%, streamlining design, procurement and training for independents. Pipeline management balances geography across 30+ provinces and brand mix to mitigate concentration risk. Financial modeling targets owner ROI above 15% over five years, clarifying unit economics and payback timelines.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBrand standards, QA, and audits\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eDefine SOPs across housekeeping, safety, and service with a 95% compliance target, standardized checklists and quarterly staff recertification to reduce variability.\u003c\/p\u003e\n\u003cp\u003eRoutine audits (quarterly property audits and monthly spot checks) protect consistency and guest satisfaction, targeting a 90%+ audit pass rate.\u003c\/p\u003e\n\u003cp\u003eCorrective action plans for lagging properties are tracked to drive a 20% reduction in complaints year-over-year, while NPS and review analytics (monitoring NPS 40+ and real-time review sentiment) close the feedback loop.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRevenue management and distribution\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eGreenTree uses dynamic pricing and inventory optimization to lift RevPAR by 3–7% (industry estimates, 2024), adjusting rates in real time. Channel mix targets maximize net ADR after typical OTA commissions of 15–25% (2024 industry range). Events, seasonality and citywide demand calendars shape cadence; rate fences and tailored packages protect price integrity and reduce cannibalization.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMarketing, loyalty, and CRM\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cpalways-on digital campaigns keep greentree funnel full leveraging paid search and metasearch to sustain occupancy reduce cost-per-acquisition crm-driven personalization in lifted direct bookings by per mckinsey enabling targeted upsell of rooms f loyalty tiers points perks drive repeat stays higher spend stay partnerships expand member benefits with earn-and-burn options increasing lifetime value channel margin.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eFunnel: always-on digital\u003c\/li\u003e\n\u003cli\u003eCRM: +10–15% direct bookings (McKinsey 2024)\u003c\/li\u003e\n\u003cli\u003eLoyalty: tiers, points, perks\u003c\/li\u003e\n\u003cli\u003ePartnerships: extended earn-and-burn\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/palways-on\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTraining and operational support\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eOnsite and online training (covering GreenTree’s network of over 4,000 hotels by 2024) ensures staff competency and reduces onboarding time; pre-opening support streamlines launch readiness and shortens time-to-revenue. Helpdesks and field teams resolve operational issues rapidly, while benchmarking and best practices lift system-wide performance. \u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eTraining: onsite + e-learning\u003c\/li\u003e\n\u003cli\u003ePre-opening: launch playbooks\u003c\/li\u003e\n\u003cli\u003eSupport: helpdesk + field teams\u003c\/li\u003e\n\u003cli\u003ePerformance: benchmarking\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eScale 3,800+ hotels by 2024 with \u003cstrong\u003e40%\u003c\/strong\u003e faster conversions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAcquire\/onboard 3,800+ hotels by 2024 with 40% faster conversions, targeting owner ROI \u0026gt;15% over 5 years and balanced pipeline across 30+ provinces.\u003c\/p\u003e\n\u003cp\u003eMaintain 95% SOP compliance and 90%+ audit pass rate via quarterly audits, corrective plans and NPS 40+ monitoring.\u003c\/p\u003e\n\u003cp\u003eDrive RevPAR +3–7% with dynamic pricing, CRM-driven direct bookings +10–15% and loyalty\/partnerships to boost LTV.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eHotels onboarded\u003c\/td\u003e\n\u003ctd\u003e3,800+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOwner ROI target (5y)\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;15%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSOP compliance\u003c\/td\u003e\n\u003ctd\u003e95%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAudit pass rate\u003c\/td\u003e\n\u003ctd\u003e90%+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRevPAR uplift\u003c\/td\u003e\n\u003ctd\u003e3–7%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDirect bookings lift\u003c\/td\u003e\n\u003ctd\u003e10–15%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Version Awaits\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe Business Model Canvas you see for GreenTree Hospitality Group is a live preview of the actual deliverable, not a mockup, and contains the same strategic content, blocks, and formatting you’ll receive after purchase. Upon ordering, you’ll download this exact file—ready to edit, present, and apply in Word and Excel formats with no surprises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"PortersFiveForce","offers":[{"title":"Default Title","offer_id":56162271494521,"sku":"998-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0914\/5276\/8633\/files\/998-business-model-canvas.png?v=1762698227","url":"https:\/\/portersfiveforce.com\/products\/998-business-model-canvas","provider":"Porter's Five Forces","version":"1.0","type":"link"}