{"product_id":"1und1-business-model-canvas","title":"1\u00261 Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eUnlock the strategic engine with our concise Business Model Canvas: 3-5 page investor snapshot\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eUnlock the strategic engine behind 1\u0026amp;1 with our concise Business Model Canvas—3–5 pages of clear insights into value propositions, customer segments, and revenue streams. This practical snapshot shows how 1\u0026amp;1 scales and competes, ideal for investors and founders. Download the full Word\/Excel canvas to apply these tactics directly to your strategy.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNetwork vendors and tower companies\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eNetwork vendors and tower companies supply radio equipment, core systems and shared mast access to accelerate 5G rollout, aligning with global 5G connections exceeding 1.7 billion by end-2024 (GSMA). They enable scalable rollouts, performance tuning and cost-optimized coverage, with tower-sharing models cutting rollout capex by roughly 20–30% in industry cases. Strategic multi-vendor sourcing reduces single-supplier dependency and boosts negotiating leverage, while joint roadmaps secure timely upgrades and energy-efficient gear.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNational roaming and MVNO agreements\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAs of 2024 1\u0026amp;1 relies on national roaming partners to provide interim nationwide mobile coverage while its own sites scale, ensuring continuity across Germany. MVNO frameworks monetize excess capacity and broaden reach by wholesale resale to partners. Contracted quality and pricing SLAs guarantee consistent end-user experience. These agreements de-risk expansion and stabilize service levels during network build-out.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCloud, data center, and software providers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAlliances with cloud, data‑center and software providers power 1\u0026amp;1’s cloud apps, hosting, security and BSS\/OSS platforms, underpinning SME solutions and digital self‑service for over 8 million customers. Co‑innovation with partners shortens time‑to‑market for new features and integrations. Compliance‑ready infrastructure meets GDPR (in force since 2018) and German data protection requirements.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDevice manufacturers and distributors\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eOEMs and wholesalers secure supply of smartphones, routers, CPE and IoT hardware to 1\u0026amp;1, supporting retail and enterprise channels; European smartphone penetration in 2024 exceeded 85%, sustaining device demand.\u003c\/p\u003e\n\u003cp\u003eBundled device+connectivity plans—with financing options—lift ARPU and cut churn by tying customers to hardware lifecycles.\u003c\/p\u003e\n\u003cp\u003eCertification\/testing pipelines ensure compatibility and network performance; joint promotions with manufacturers accelerate uptake of premium devices.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eSupply: OEMs\/wholesalers\u003c\/li\u003e\n\u003cli\u003eDemand: \u0026gt;85% EU smartphone penetration (2024)\u003c\/li\u003e\n\u003cli\u003eRevenue: Bundles raise ARPU via financing\u003c\/li\u003e\n\u003cli\u003eQuality: Certification ensures performance\u003c\/li\u003e\n\u003cli\u003eGrowth: Co-promotions boost premium uptake\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegulators, municipalities, and utilities\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eClose coordination with regulators, municipalities, and utilities secures spectrum, permits, and right-of-way access, leveraging 2024 federal broadband funding (BEAD $42.45 billion) to accelerate approvals; municipal and utility partners enable fiber backhaul and site power connections, while compliance collaboration cuts rollout delays and penalties and community engagement raises site acceptance.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003ePermits\/spectrum secured\u003c\/li\u003e\n\u003cli\u003eFiber backhaul \u0026amp; power\u003c\/li\u003e\n\u003cli\u003eReduced delays \u0026amp; fines\u003c\/li\u003e\n\u003cli\u003eHigher community acceptance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTower-sharing cuts capex ~25% as vendors scale 5G to \u003cstrong\u003e1.7bn\u003c\/strong\u003e connections\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eNetwork vendors and tower partners enable 5G rollout (global 1.7bn connections end-2024) with ~25% capex saving via sharing; roaming\/MVNO deals ensure interim nationwide coverage for 1\u0026amp;1 while sites scale; cloud\/datacenter and BSS\/OSS partners support 8M+ customers and GDPR compliance; OEMs and wholesalers sustain device bundles that lift ARPU.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue (2024)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eGlobal 5G connections\u003c\/td\u003e\n\u003ctd\u003e1.7bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e1\u0026amp;1 customers\u003c\/td\u003e\n\u003ctd\u003e8M+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEU smartphone pen.\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;85%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTower-sharing capex\u003c\/td\u003e\n\u003ctd\u003e≈25% saved\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA comprehensive, pre-written Business Model Canvas for 1\u0026amp;1 detailing customer segments, channels, value propositions, revenue streams, key activities, resources, partners, cost structure and customer relationships. Ideal for presentations and investor discussions, it links SWOT insights to each BMC block and supports validation using real company data.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003e1\u0026amp;1 Business Model Canvas streamlines identification of core components into an editable one-page snapshot, saving hours of formatting and structuring your own model. Perfect for fast deliverables, team collaboration, and quick comparison across companies.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003e5G\/Open RAN network rollout and optimization\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePlan, build and optimize 5G radio sites, backhaul and core functions within an Open RAN framework. Continuous drive testing and analytics improve coverage and latency, targeting end-to-end 1–10 ms. Energy optimization across sites lowers OPEX while maintaining SLAs. Vendor integration follows O-RAN standards (over 300 members in 2024) to ensure multi-vendor interoperability.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eService provisioning, billing, and assurance\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eActivate SIMs, broadband lines, and cloud services reliably at scale, supporting over 15 million mobile customers and enterprise cloud accounts in 2024 while provisioning within minutes to meet SLAs. Manage rating, invoicing, and collections across prepaid and postpaid with automated rating engines and DSO targets under 30 days. Monitor service quality with proactive fault resolution, reducing incidents by double digits year-over-year. Enforce security, privacy, and regulatory compliance end-to-end, aligning with 2024 GDPR and telecom regulations.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCustomer acquisition and retention\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eRun targeted digital marketing and channel campaigns to boost conversion, leveraging 1\u0026amp;1 parent IONOS’s scale (group revenue €1.1bn in 2023) to fund spend. Optimize offers, bundles, and flexible financing to raise close rates. Loyalty programs and win-back flows reduce churn. Data-driven segmentation tailors messaging and dynamic pricing for higher LTV.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCustomer support and field operations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eProvide omnichannel care via app, chat, phone and stores, routing 1\u0026amp;1 customers to the fastest channel and retaining conversation context across touchpoints.\u003c\/p\u003e\n\u003cp\u003eDispatch certified technicians for installations and emergency repairs, tracking SLA compliance and first-time-fix rates.\u003c\/p\u003e\n\u003cp\u003eLeverage knowledge bases and AI-assisted triage to cut average handle time; measure NPS and CSAT (benchmarked in 2024) to prioritize process improvements.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eOmnichannel routing\u003c\/li\u003e\n\u003cli\u003eField technician dispatch\u003c\/li\u003e\n\u003cli\u003eAI\/KB-enabled resolution\u003c\/li\u003e\n\u003cli\u003eNPS\/CSAT-driven optimizations (2024 benchmarks)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eProduct development and bundling\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eDesign bundled broadband-mobile and SME cloud packages that integrate security, collaboration and backup; pilot tariffs and usage-based add-ons with A\/B testing and user feedback loops to optimize ARPU and churn. In 2024 EU fixed broadband household coverage exceeded 95%, and SME cloud adoption accelerated, supporting bundle-led upsell strategies. Pilots focus on usage-based tiers to capture rising data consumption.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eDesign: broadband+mobile+SME cloud\u003c\/li\u003e\n\u003cli\u003eIntegrate: security, collaboration, backup\u003c\/li\u003e\n\u003cli\u003eTest: tariffs, usage-based add-ons via A\/B\u003c\/li\u003e\n\u003cli\u003eIterate: user feedback, telemetry, KPI-driven\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eScale 5G Open RAN to \u003cstrong\u003e15M+\u003c\/strong\u003e users, \u003cstrong\u003e1–10 ms\u003c\/strong\u003e latency, lower OPEX\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePlan, build and optimize 5G Open RAN sites delivering 1–10 ms target latency, leveraging O-RAN ecosystem (\u0026gt;300 members in 2024) and energy optimizations to cut OPEX. Provision SIMs, fixed broadband and cloud at scale for 15M+ mobile customers (2024) with DSO \u0026lt;30 days and automated billing. Drive growth via bundle-led offers (IONOS group revenue €1.1bn in 2023), A\/B testing and churn reduction programs.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2023\/2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eMobile customers\u003c\/td\u003e\n\u003ctd\u003e15M+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIONOS revenue\u003c\/td\u003e\n\u003ctd\u003e€1.1bn (2023)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eO-RAN members\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;300 (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEU fixed coverage\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;95% (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Version Awaits\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe 1\u0026amp;1 Business Model Canvas shown here is the actual deliverable, not a mockup — it’s a direct snapshot of the file you’ll receive after purchase. Upon ordering, you’ll download this same complete document, fully editable and formatted for immediate use in Word and Excel. No surprises, just the ready-to-present canvas you see in this preview.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"PortersFiveForce","offers":[{"title":"Default Title","offer_id":55674990231929,"sku":"1und1-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0914\/5276\/8633\/files\/1und1-business-model-canvas.png?v=1755799925","url":"https:\/\/portersfiveforce.com\/products\/1und1-business-model-canvas","provider":"Porter's Five Forces","version":"1.0","type":"link"}