What are Mission Vision & Core Values of Chunghwa Telecom Company?

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How does Chunghwa Telecom define its purpose and direction?

Mission, vision and core values steer Chunghwa Telecom's investments in 5G, fiber, cloud and AI/IoT, ensuring reliable national connectivity and customer-centric digital transformation while balancing public interest and regulatory responsibilities.

CHT emphasizes trusted connectivity, innovation, service excellence and social responsibility to support Taiwan's digital infrastructure and economic resilience.

What are Mission Vision & Core Values of Chunghwa Telecom Company? Chunghwa Telecom Porter's Five Forces Analysis

Chunghwa Telecom mission focuses on consumers, SMEs and enterprises across Taiwan, delivering mobile, fixed, fiber, cloud/IDC, ICT, IoT, cybersecurity and 5G with nationwide reliability, secure networks and integrated ICT to promote digital transformation and public good.

Customer Centricity

Prioritizes consumers, SMEs and large enterprises with tailored telecom and digital solutions.

Comprehensive Services

Offers mobile, fixed, fiber broadband, cloud/IDC, ICT integration, IoT, cybersecurity and 5G SA services.

Nationwide Reliability

Maintains extensive network coverage and 96% 5G SA population reach in Taiwan by 2024–2025.

Enterprise ICT

Integrates private 5G, MEC and IoT for manufacturing and transport aligning with Industry 4.0 initiatives.

Sustainability & Public Service

Embeds sustainability and civic stewardship into corporate strategy and CSR programs.

International Reach

Expanding data center and international connectivity while focusing on Taiwan as core market.

Official mission: To provide high-quality, customer-centric telecommunication and digital services, enrich people’s lives, and drive Taiwan’s digital development with innovation and sustainability; core values emphasize reliability, security, innovation and public service, shaping Chunghwa Telecom mission vision and core values.

Read more on market focus in Target Market of Chunghwa Telecom

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To lead Taiwan's digital transformation by delivering intelligent networks, cloud-edge platforms, AI services and green connectivity while expanding regional IDC and subsea capacity to drive sustainable growth and national digitization.

Leadership in Intelligent Networks

Focus on 5G/6G, AI and edge-cloud platforms to enable enterprise digitalization and smart cities.

Converged Service Stacks

Combine connectivity, cloud and security to disrupt industries and provide integrated solutions.

Regional IDC & Cloud Exports

Scale data center and subsea partnerships to serve APAC customers and grow international revenue.

Green Networks & Sustainability

Invest in energy-efficient infrastructure and carbon reduction across nationwide fiber and mobile networks.

Realism vs Aspiration

Credible given nationwide fiber, extensive spectrum assets and a strong balance sheet; aspirational in achieving global 'world-class' status.

Evidence of Momentum

In 2024 CHT reported consolidated revenue around NT$171.6 billion and invested in IDC and subsea capacity to support AI and cloud growth.

To be a trusted, world-class intelligent ICT provider advancing Taiwan's sustainable digital future by scaling 5G/6G, cloud-edge and AI services while exporting IDC/cloud capacity to APAC.

Mission, Vision & Core Values of Chunghwa Telecom

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Chunghwa Telecom core values center on reliable national connectivity, customer-centric innovation, operational excellence, and sustainable corporate citizenship; these principles guide product design, network investments, and stakeholder engagement across Taiwan. The company emphasizes trust, service quality, technological leadership, and environmental responsibility in daily operations.

Integrity & Trustworthiness

Uphold reliability, compliance, and data privacy through transparent policies and certified operations, including ISO 27001 sites and SLAs that support nationwide service continuity.

Customer First

Design services around user needs with diversified 5G plans, enterprise account teams, and omnichannel support to boost NPS and retention metrics.

Innovation

Invest in R&D for 5G SA, network slicing, AI ops and IoT platforms, running MEC trials for smart manufacturing and deploying AI-driven network optimization.

Collaboration & Sustainability

Partner with device makers and cloud hyperscalers for private 5G and joint cybersecurity, while committing to energy efficiency and green IDC projects to meet decarbonization targets.

Read next: how Chunghwa Telecom mission and Chunghwa Telecom vision shape strategic investments, network roadmap and CSR priorities — see also Revenue Streams & Business Model of Chunghwa Telecom for context.

Values — Integrity and Trustworthiness: rigorous SLAs; ISO 27001-certified facilities; transparent tariffs. Customer First: richer 5G tiers; enterprise solutions; omnichannel support. Innovation: 5G SA, network slicing, MEC trials, AI ops. Collaboration: device and cloud partnerships, private 5G. Sustainability: green IDC, energy optimization, inclusion programs. Excellence in Service: fiber upgrades, 5G densification, proactive maintenance. Collectively these Chunghwa Telecom core values explained position the company as a trusted digital backbone.

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Mission and vision statements shape strategic priorities, capital allocation, and stakeholder engagement across the company; they guide short-term operational choices and long-term R&D and sustainability roadmaps. Chunghwa Telecom's mission and vision inform investments in networks, enterprise ICT, and green initiatives to maintain market leadership and trust.

Mission, Vision & Core Values — Snapshot

Clear corporate purpose aligns daily operations with long-term digital transformation and sustainability goals.

• 96%+ 5G population coverage target and ongoing fiber-to-home expansion
• Focus on intelligent ICT: integrated cloud, cybersecurity, and private 5G solutions
• Commitment to low-carbon operations and energy-efficient data centers
• Customer-first service culture driving SLA, ARPU and retention improvements

Mission

Provide ubiquitous, high-quality digital connectivity and intelligent ICT services that empower society and enterprises.

Vision

Lead Taiwan's digital transformation toward an AI-enabled, low-carbon networked society and be the trusted national digital partner.

Core Value — Customer

Prioritize service quality, rapid incident resolution, and privacy-by-design to enhance customer trust and ARPU growth.

Core Value — Innovation

Invest in 5G, fiber, edge computing and AI for new services and ICT convergence to sustain enterprise revenue growth.

Core Value — Sustainability

Commit to reducing energy intensity per terabyte of traffic and expanding green data center capacity.

Core Value — Integrity

Ensure transparent governance, regulatory compliance, and alignment with shareholder and public interests.

Mission and vision steer capex to 5G, fiber and data centers, partnerships with global cloud/security vendors, and sustainability metrics; read next chapter on Core Improvements to Company's Mission and Vision to see targeted KPIs and roadmaps.

Influence: Mission/vision guide strategy toward ubiquitous connectivity, ICT convergence, and green operations. Examples: 1) Capex prioritization into 5G, fiber, and data centers to sustain leadership—supporting 96%+ 5G population coverage and double-digit growth in ICT/enterprise revenue lines in 2024–2025. 2) Partnerships with global cloud and cybersecurity providers to deliver end-to-end enterprise solutions and private 5G, directly reflecting ‘intelligent ICT’ leadership. Measurables: mobile subs leadership, rising ARPU tied to 5G migration, fiber penetration increases, IDC utilization rates, and energy intensity reductions per data traffic. Day-to-day, values drive SLA adherence, customer care investments, and privacy-by-design; long-term, they shape spectrum strategy, 6G research, and sustainable capex. Leadership communications emphasize being Taiwan’s trusted digital partner and advancing a low-carbon, AI-enabled networked society. Owners & Shareholders of Chunghwa Telecom

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Four targeted improvements can make Chunghwa Telecom's mission and vision more actionable, measurable, and aligned with 2025 industry expectations. These changes emphasize global expansion, quantified sustainability, AI and open-network leadership, and clearer stakeholder commitments.

Sharpen global expansion targets

Define specific overseas goals such as achieving 10–15% revenue from international IDC and subsea services by 2028, and securing presence in 3 regional enterprise hubs to substantiate the Chunghwa Telecom mission on world-class scale.

Quantify net-zero and renewable targets

Adopt time-bound goals: net-zero scope 1–3 by 2040, 70% renewable electricity for networks and data centers by 2035, and supplier decarbonization milestones to align Chunghwa Telecom corporate social responsibility and mission with telecom best practices.

Elevate AI, open ecosystems and developer enablement

Refine the Chunghwa Telecom vision to highlight AI safety, open networking, and developer platforms, targeting platform-as-a-service revenues to form 5–8% of total service revenue by 2027 and support digital transformation goals.

Embed measurable stakeholder and culture commitments

Translate Chunghwa Telecom core values into KPIs—customer NPS, employee engagement > 75%, and annual CSR targets—so the Chunghwa Telecom corporate purpose and company principles link directly to performance and culture.

Improvements - Sharpen global dimension: articulate clear targets for international IDC, subsea capacity, and regional enterprise services to support ‘world-class’ claims (e.g., revenue mix or overseas footprint goals). Quantify sustainability ambition: set time-bound net-zero targets for networks and data centers, renewable electricity percentages, and supply-chain decarbonization milestones aligned with telecom best practices. As peers globally emphasize AI-powered platforms and open networking, CHT can refine its mission to highlight AI safety, open ecosystems, and developer enablement, addressing shifts in consumer digital behaviors, cybersecurity threats, and the need for resilient, green networks. Read more in Growth Strategy of Chunghwa Telecom

Implementation of mission and vision in corporate strategy requires translating high-level purpose into measurable initiatives and governance across operations and stakeholder engagement. Effective execution aligns technology investments, service quality targets, and ESG commitments with employee incentives and customer-facing policies.

Chunghwa Telecom mission, vision & core values

Core statements guide digital transformation, customer-first service and sustainable growth across networks and enterprise solutions.

• Mission: deliver ubiquitous, reliable ICT and digital services that empower customers and society
• Vision: lead Taiwan’s digital economy through innovation, connectivity and sustainable infrastructure
• Core values: customer focus, integrity, innovation, collaboration and sustainability
• Corporate purpose: enable social and economic progress via advanced telecommunications and ICT services

Strategic priorities

Prioritize 5G leadership, fiber expansion, cloud & data center growth, AI-driven operations and cybersecurity services to support enterprise digitalization.

Metrics and targets

Track Net Promoter Score, network availability (>99.99% for core services), enterprise SLA attainment and carbon intensity reductions for green data centers.

Governance & certification

Maintain ISO/IEC 27001 and ISO 9001 certifications, align reporting with TCFD/ESG frameworks and embed privacy-by-design in product lifecycles.

Stakeholder communications

Publish integrated reports, customer charters and SLAs; hold regulator and enterprise client forums to demonstrate alignment of mission to outcomes.

Implementation

• Business initiatives: nationwide 5G SA deployment; fiber-to-the-home upgrades; private 5G/MEC for factories and transport; expansion of Tier III/IV data centers with energy-efficient designs; cybersecurity managed services; AI-driven network operations.
• Leadership’s role: cascade strategy through OKRs tying customer satisfaction, network quality, ICT growth, and ESG targets to incentives.
• Communication: publish integrated reports, customer charters, and service SLAs; stakeholder forums with enterprise clients and regulators.
• Alignment programs: ISO certifications for information security and service management; ESG frameworks; formal product lifecycle governance embedding privacy, security, and sustainability; continuous training on values-based service. Examples show values-action fit: strong QoS metrics, enterprise SLA performance, and green IDC improvements alongside customer-first product roadmaps.

Recent facts (2024–2025): Chunghwa Telecom reported consolidated revenue of NT$232.6 billion in 2024 with service revenue growth driven by mobile data and enterprise ICT; 5G subscriber penetration exceeded 40% of mobile base by end-2024; fiber-to-the-home coverage surpassed 85% of households in Taiwan; corporate sustainability reporting targets include a 30% reduction in data center energy intensity by 2028.

For competitive context and further company details see Competitors Landscape of Chunghwa Telecom